While we ordinarily associate energy with an object's overall movement or position or shape, the individual atoms and molecules within the object can also have their own separate portions of energy. Thermal energy is the energy associated with the motions and positions of the individual atoms within the object. While an object may be sitting still, its atoms and molecules are always jittering about, so they have kinetic energies. When they push against one another during a bounce, they also have potential energies. These internal energies, while hard to see, are thermal energy.